Inspiration
Women with medium and dark skin tones have unique pigmentation concerns that existing products on the market do not address. Certain areas like our knees, elbows, knuckles underarms and bikini line are more prone to hyperpigmentation and discolouration, especially as we get older.
As a South Asian woman, I started noticing an increase in pigmentation in these areas as I entered my 30s. I tried the commonly recommended hyperpigmentation protocol of AHAs, BHAs and retinoids. I experienced short term skin brightening, followed by a lot of skin irritation and sensitivity, ultimately leading to more pigmentation. After awhile, I gave up and relied on makeup to cover these areas when needed, which is always a messy process.
It wasn’t until my mother experienced increased hyperpigmentation on her body following chemotherapy treatment for breast cancer that I revisited these skin concerns. She became most self-conscious of her hands, an area that was hard to cover. My mother's experience highlighted for me how important the presentation of certain body areas can be for our confidence and that this was a shared experience for women with medium and dark skin tones.
- Simran (Founder)
Mission
At Skovsona, we’re dedicated to creating safe, effective solutions that target body pigmentation, discoloration, and dark spots—without compromising the health or beauty of melanin-rich skin.
Coming soon: an innovative Brightening Duo designed to treat dark spots on elbows, knees, knuckles, bikini line, underarms, and more.
Giving Back
1% percent of all proceeds are donated to After Breast Cancer.
Ethos
My brand ethos is reflected in the name. Skov is a Nordic word meaning ‘forest’, a reminder to harness the power of botanicals. It’s also a nod to Nordic minimalism - a way of life and aesthetic that has had a significant positive impact on my life.
Sona is a Punjabi/Sanskrit word meaning beauty, gold & abundance. It pays homage to my Punjabi heritage and connects to my mission of making body skin youthful and radiant through the use of active botanicals.
Our Approach to Pigmentation Correction
All Skovsona products are performance driven, clean, vegan and made with organic active botanicals in Toronto.
For All Skin Tones
Our formulas use organic, active botanicals proven to brighten without compromising the skin barrier. Unlike harsh acids or peels, which can damage melanin-rich skin, lead to future darkening, and require more products to bring skin back into balance, our pigmentation solutions promote healthy, even-toned skin and fit seamlessly into your existing body care routine.
Targeted Treatments
For effective hyperpigmentation correction, we recommend using targeted treatments instead of general, all-over body products. This approach prevents overwhelming the skin with excessive product and focuses on correcting the areas that truly need it. We also avoid an all-over body approach as it subtly reinforces the idea that lighter skin is more beautiful.
Skin Tone Harmony, not Skin Lightening
Our goal is not to lighten your entire skin tone but rather create skin tone harmony. We focus on friction-prone, high movement areas like elbows, knees, knuckles, underarms, bikini line etc. Our goal is to help these areas to blend seamlessly with the rest of your skin tone and combat further changes from friction, hormonal changes and aging.