This Privacy Policy describes how skovsona.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at info@skovsona.com or by mail using the details provided below:

2 Toronto Street, Unit 267, Toronto ON M5C 2B5, Canada

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

• Device information
• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
• Source of collection: We collect information when it is directly entered by you. We collect information automatically as well when you access our Site using cookies, log files, web beacons, tags, or pixels. We also work with third party service providers who collect information on our behalf in order to provide services to us. We only allow these service providers to use your personal information in connection with the services they provide to us. We allow third parties to provide analytics services and serve advertisements on our behalf and on behalf of others across the web and in mobile applications. These third parties may use cookies, web beacons, and other technologies to collect information about your use of our website and other websites, including your IP address, web browser, mobile network information, pages viewed, time spent on pages, links clicked, and conversion information. This information may be used by us and these third parties to analyze and track data, determine the popularity of certain content, deliver advertising targeted to your interests on other websites and online services, and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used in this way, please visit www.aboutads.info/choices. We may also work with third parties to serve ads to you on our behalf or on behalf of other advertisers on third-party platforms (such as Facebook or Google). As part of these ad campaigns, we or third-party platforms may convert information about you, such as your email address and phone number, into a unique value that can be matched with a user account on these platforms to allow us and others to serve you advertising that is customized to your interests. Note that the third-party platforms may offer you choices about whether you see these types of customized ads. From other sources: Other parties may give us personal information about you. These other parties might include social media platforms that give us information they have collected either directly or indirectly from you. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

• Disclosure for a business purpose: shared with our processor Shopify, Klayvio, Google Analytics, Junip. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

• Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site 

• Order and Customer Support information
• Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. The website uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.
• Source of collection: collected from you. 
• Disclosure for a business purpose: shared with our processor Shopify, Klayvio, Google Analytics, Junip, all sales channels. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
• Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number).
• We also collect your email and phone number if you directly subscribe to our newsletter and SMS updates for promotions, company updates and other marketing purposes. 

Minors

The Site is not intended for individuals under the age of 13. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. For Klaviyo, please click here. For Google Analytics, please click here. For Junip, please click here.
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
• The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We may use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
• We may share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
• We may use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers. 

• To administer our website and services and for internal operations.  For this purpose, we typically use all categories of personal information for our internal operations, such as troubleshooting, insurance claims, data analysis, and testing. 
• To process your transactions and fulfill your orders.  For this purpose, we typically use Contact Information, Account/Registration Information, Payment Information, and Internet and Network Activity Information.
• To respond to your requests or questions.  For this purpose, we typically use Contact Information to contact you in response to your feedback or other matters related to our relationship with you (such as about this Privacy Policy or our Terms of Use.
• To improve our products and services.  For this purpose, we may use the information you provide about our products, as well as Account/Registration Information and  Internet and Network Activity to make our website, services, and products better. 

• To send you Skovsona newsletters and for other marketing purposes.  For this purpose, we typically use Contact Information, Account/Registration Information, Internet and Network Activity Information, and Demographic Information when you subscribe to send you our newsletters, as well as special offers and promotions. We may also use this information to advertise and market our products to you. 
• For interest-based advertising.  For this purpose, we may contract with third-party advertising companies and social media companies to display ads on our website and other websites. These companies may use cookies and similar technologies to collect Internet and Network Activity information from you over time across our website and other services or your interactions with our emails, and use that information to serve targeted (“interest-based”) advertisements to you. You can learn more about your choices for limiting interest-based advertising, in the Your Choices section below in this Privacy Policy. 
• For security purposes.  For this purpose, we typically use Internet and Network Activity Information or other categories of personal information as necessary to protect our company, our customers, and our business partners.  We also may use this personal information to protect our websites or our services, as well as to detect and investigate activities that may be illegal or prohibited (such as cyber attacks or fraudulent activities).
• To comply with laws and regulations.  For this purpose, we typically use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal processes, such as to respond to subpoenas or requests from government authorities. 

• To verify requests made pursuant to this Privacy Policy.  We may use certain pieces of personal information to verify your identity if you make requests pursuant to this Privacy Policy.  The verification steps and the pieces of personal information that we request may vary depending on the sensitivity and nature of your request.
• With your consent.  In some cases we may specifically ask for your consent to collect, use, or share your personal information, such as when required by law. 

HOW WE SHARE YOUR PERSONAL INFORMATION

We share your personal information as follows:

• Affiliates.  We  may share your personal information with affiliates, subject to the terms of this Privacy Policy or otherwise as we disclose to you at the time your information is collected.
• Service providers.  We may share each category of personal information with companies and individuals that provide services on our behalf or help us operate the our website or our business (such as order fulfillment, shipping, payment processing, customer support, hosting, analytics, email delivery, marketing, database management services, returns processing, and risk and fraud mitigation). 

• Advertising and marketing partners.  We might share the above categories of personal information with companies that help us with our marketing efforts, including third-party advertising partners and social media platforms.

• Law enforcement, government authorities, and private parties.  We may share the above categories of personal information as we believe in good faith to be necessary or appropriate to comply with law or for the compliance, fraud prevention, and safety purposes described above.
• Organizations in connection with a business transfer.  We will share your personal information if we are acquired by or enter into a merger with another company, or otherwise reorganize our business.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Last updated: Mar 1, 2023